Solutions
Every aspect of intellectual property clearly and percisely solved.
Gusmão & Labrunie provides a complete range of Intellectual Property services, so as to cover any needs our clients may have.
- Trademarks
- Advising and implementing an efficient trademark protection in Brazil and abroad.
Trademark searches.
Careful follow-up of registration procedures, keeping the client informed of every step and pointing out the most appropriate strategy and adequate costs involved.
Vigilance of third parties trademark applications that might conflict with clients' interests.
Preparation and replies to warning cease and desist letters, in case of conflict with third parties.

- Patents and Designs
- Evaluating the grounds for patentability of inventions in every technological domain.
Preparation of domestic and international patent applications (including drafting of specification, claims and abstract), and constant case management up until the grant of the patent.
Efficient use of the international filing system PCT (Patent Cooperation Treaty).
Maintenance of patents during their validity period, assisting with the payment of annuities before the Brazilian Patent Office.
Advising as to the best design protection, including the formal filing of industrial designs before the Brazilian Patent Office.
Prior art searches at the Patent Office as well as in national and international patent databases.
Preparation of clearances and opinions regarding patent infringement with the aid of a multidisciplinary specialized technical team.

- Franchise and Technology Transfer Agreements
- Counseling, defining and providing strategies as to the negotiation of contracts and legal transactions concerning Intellectual Property.
Analysis of viability concerning registrations before the INPI - Brazilian Patent and Trademark Office, of franchise agreements, technology transfer agreements, assignment or licensing of trademarks, patents, designs, copyright and cost-sharing.
Assisting with formal procedures involved in the registration of said contracts before the INPI and other public entities.

- Unfair Competition and Trade Secrets
- Advising about appropriate procedures to protect interests and rights concerning competition matters, seeking solutions and strategies in view of any unfair or fraudulent acts by third parties.
Among other activities, one can also mention the analysis and preparation of agreements for the protection of trade secrets; inspection and legal opinions of possible confusion between products packaging, ways of presentation and industrial design.

- Copyright
- Providing counseling as to the possibility and likelihood of obtaining protection of creations pursuant to the Copyright Law.
Preparation of legal opinions concerning copyright, software and advertising matters.
Registration of works and computer software before the proper Brazilian entities.
Analysis and preparation of contracts for licensing and assignment of copyrights, and any other agreements related to the exploitation of works, advertising pieces, editions, artistic productions, and others.
Advising and representation of clients before the Brazilian Advertisement Regulation Council (CONAR) as to advertisement.

- Domain Names
- Acting in conflicts over domain names and other distinctive signs, and proper orientation as to the best protection available in each case.
Providing counseling and representing clients in cases of international arbitration via UDRP (Uniform Dispute Resolution Policy.

- Trade Names
- Advising and preparation of replies and appeals before the São Paulo Board of Commerce, as well as of extra-judicial notifications and counter-notifications.

- Geographical Indications
- Research and counseling as to the possibility of protection for geographical indications.
Case Management including the monitoring of the prosecution of application before the Brazilian Patent and Trademark Office, up to its grant.

- Litigation
- Counseling, preparation and review of the best strategies to be applied in disputes related to any of the above-mentioned domains of Intellectual Property, including but not limited to piracy cases.
Representing clients at Trials all over Brazil, thanks to a network of local correspondent law offices.
Gusmão & Labrunie acts in customized anticounterfeiting programs, focused on meeting each client’s specific needs. Depending on the case, we shall work before the Brazilian Judicial Branch, by means of both civil and criminal litigation, and Customs and Departments of the State Police, conducting searches and seizure actions nationwide.
